Broke the Scale

handmade fashion
branding + web design ︎
www.brokethescale.net
pw: bts4thewin



goals:
create a logo that fits in a high fashion environment as well as street wear

establish the theme of the brand through branding and web design

establish platforms for social media and digital storefront


focus areas: finding balance between styles of street wear and high fashion

creating simple systems that the owner can manage himself in the future

creating a simple website with easy to find information

helping the owner discover the intended vision/style for his brand